> For the complete documentation index, see [llms.txt](https://docs.moregoodreviews.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.moregoodreviews.com/platform/review-pages/redirects.md).

# Redirects

Send customers directly to third-party review sites after they select a rating. Skip the form and split traffic across multiple sites.

Redirects send customers straight to a URL as soon as they select a rating. There is no form and no extra steps. They're useful when you want a fast path to Google, Yelp, TripAdvisor, or another public review site. You can add up to five redirect URLs per rating and split traffic between them using percentages.

### Where to Find Redirects

Open a review page and click **Redirects** in the sidebar. You'll see a table with one row per rating. Enter a URL for each rating you want to redirect, then click **Save**.

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### How Redirects Work

By default, every rating is blank. The customer stays on your review page, can leave feedback, and can still leave a public review through your [Links](/platform/review-pages/links.md), including the [link revealer](/platform/google-review-guidelines.md).

A redirect only runs if you add a URL for that rating. Then the customer is sent to that URL right away and the form is skipped. For example:

* **5 stars** – Redirect to your Google review link
* **1–4 stars** – Leave blank so those customers stay on your review page

That keeps a public review path for every customer. Sending only high ratings to Google and sending low ratings to a private page with no public option is review gating. Google does not allow that.

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### Splitting Traffic

If you want reviews on more than one site, you can add multiple URLs for the same rating and split traffic between them. For example, for 5-star ratings:

* Google – 50%
* Yelp – 25%
* TripAdvisor – 25%

Each customer is sent to one of the URLs at random, according to the percentages. Click the **+** button next to a URL to add another. You can add up to five URLs per rating. The percentages for each rating must add up to 100%.

{% hint style="info" %}
Use traffic splitting when you want reviews spread across Google, Yelp, Facebook, and other sites. One customer might go to Google, the next to Yelp—so you build presence on multiple platforms.
{% endhint %}

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### Redirects vs Links

* **Redirects** – The customer is sent away immediately after selecting a rating. No form, no review captured on your page first.
* **Links** – The customer sees buttons they can click. They may fill out your form first (or not, depending on your [Settings](/platform/review-pages/settings.md)). Links give customers a choice; redirects send them straight through.

Use redirects when you want the fastest path to a third-party review. Use [Links](/platform/review-pages/links.md) when you want to capture a review or feedback on your page first, or when you want customers to choose where to leave a review.

***

### Tips

{% hint style="success" %}
Leave ratings blank unless you want an immediate send to a public review site. Blank ratings keep the default path: your form, your links, and the link revealer.
{% endhint %}

{% hint style="warning" %}
Do not send only happy customers to Google and send unhappy customers to a private page with no public review option. That can get your listing removed. See [Google Review Guidelines](/platform/google-review-guidelines.md).
{% endhint %}

{% hint style="info" %}
Test each redirect URL after saving. Click through from your review page to confirm customers land on the right place.
{% endhint %}

{% hint style="info" %}
A redirect still saves the rating on your review page if you use **Save rating before every review** in [Settings](/platform/review-pages/settings.md). That row often shows as anonymous. If the customer then leaves a Google review with the same rating right away, MGR can mark the anonymous rating as a duplicate and keep the Google review. See [Reviews](/platform/projects/reviews.md).
{% endhint %}