Appearance
Customize how your project looks across emails, review pages, and the Showcase. Control branding, fonts, colors, and layout.
Appearance settings control how your project looks to customers and visitors. You can customize branding, fonts, colors, and layout so everything—from review request emails to the page where customers leave reviews to your public Showcase—matches your brand and builds trust.
Where to Find Appearance Settings
Appearance options are spread across several places in your project:
Settings > Appearance – Branding and meta (SEO) settings
Settings > Email – How review request emails look
Settings > Showcase – How your Showcase page looks
Review Pages – How each review page looks when customers leave feedback
Branding (Settings > Appearance)
The Branding section lets you set the visual identity for your project:
Logo – Your business logo. It appears in review request emails and on review pages. Upload an image (max 5MB, between 100px and 2000px).
Icon – A square icon (1:1 ratio) used in places where a small image fits better than a full logo.
Logo Height – Control how tall the logo appears in pixels.
Primary Color – A color used across your project for buttons, links, and accents. Pick one that matches your brand.
Your logo and primary color help customers recognize your business when they receive a review request. Consistent branding improves trust and response rates.
Meta (Settings > Appearance)
The Meta section controls how your project appears when shared on social media or in search results:
Title – The headline shown when someone shares a link to your review page or Showcase.
Description – A short summary that appears in search results and social previews.
Image – An image (2:1 ratio) shown when your link is shared. Use a 1000×500px to 3000×1500px image for best results.
You can use the Generate option to create title and description text with AI based on your project.
Good meta settings help your reviews and Showcase appear more professional when shared. This supports your reputation and makes it easier for potential customers to find you.
Email Appearance (Settings > Email)
When you send review requests by email, the Email Appearance section controls how those messages look:
Text Alignment – Choose left or center alignment for the email content.
Font Family – Pick a font for the email body. You can choose from system fonts or Google fonts.
These settings apply to all review request and reminder emails sent from your project. Your logo and primary color from Branding also appear in these emails.
Emails that look professional and on-brand are more likely to be opened and acted on. Match your email appearance to your website and other marketing materials.
Showcase Appearance (Settings > Showcase)
The Showcase is the public page where visitors see your reviews. The Appearance section under Showcase lets you set:
Font Family – Choose a system font or Google font for the Showcase page. This affects the text for review titles, customer names, and review content.
Use this to match the Showcase to your website or brand style. Reviews, ratings, and testimonials on your Showcase help build trust with potential customers.
Review Page Appearance (Review Pages)
Each review page has its own Appearance section. Open a review page, then click Appearance in the sidebar. You can customize:
Layout – Choose a centered layout or a split-screen layout on wider devices.
Text Alignment – Left or center alignment for the form and content.
Font Family – A system or Google font for the review page.
Background Color – The color behind the form.
Background Image – An optional image displayed in the background.
If you have multiple review pages, each can have different appearance settings. This is useful when you want different locations or use cases to have distinct looks.
Review page appearance affects the experience customers have when leaving feedback. A clean, branded form can encourage more complete reviews and better ratings.
How Appearance Settings Work Together
Appearance settings flow through your project:
Branding (logo, icon, primary color) is used in emails, review pages, and widgets.
Email appearance controls the look of review request and reminder emails.
Showcase appearance controls the look of your public review page.
Review page appearance controls the look of each form where customers leave reviews.
When you update branding or appearance, the changes apply to new emails and visits. Existing emails already sent will keep their original look.
Consistent appearance across emails, review pages, and your Showcase strengthens your brand and reputation. Customers and visitors see a cohesive experience from request to review to display.
Tips
Use the same primary color and font family across Branding, Email, and Review Pages for a unified look. Your reviews and feedback will feel more professional and trustworthy.
Each section (Branding, Meta, Email, Showcase, Review Page) has its own Save button. Click it after making changes to apply them.
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